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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">foodindustry</journal-id><journal-title-group><journal-title xml:lang="ru">Пищевая промышленность: наука и технологии</journal-title><trans-title-group xml:lang="en"><trans-title>Food Industry: Science and Technology</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2073-4794</issn><publisher><publisher-name>Научно-практический центр Национальной академии наук Беларуси по продовольствию</publisher-name></publisher></journal-meta><article-meta><article-id custom-type="elpub" pub-id-type="custom">foodindustry-446</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>Статьи</subject></subj-group></article-categories><title-group><article-title>Научно-методологические подходы к созданию концепции персонифицированного питания</article-title><trans-title-group xml:lang="en"><trans-title>Scientific-methodological approaches to the concept of personalized power</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Моргунова</surname><given-names>Е. М.</given-names></name><name name-style="western" xml:lang="en"><surname>Morgunova</surname><given-names>E. M.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Моргунова Елена Михайловна – кандидат технических наук, доцент, заместитель генерального директора по стандартизации и качеству продуктов питания</p><p>ул. Козлова, 29, 220037, г. Минск, Республика Беларусь</p></bio><bio xml:lang="en"><p>Mаrgunova Аlena M. – Candidate of Technical Sciences, Deputy General Director for Standardization and Food Quality</p><p>29 Kozlova str., 220037, Minsk, Republic of Belarus</p></bio><email xlink:type="simple">info@belproduct.com</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>РУП «Научно-практический центр Национальной академии наук Беларуси по продовольствию»</institution></aff><aff xml:lang="en"><institution>RUE “Scientific and Practical Center of the National Academy of Sciences of Belarus for Food”</institution></aff></aff-alternatives><pub-date pub-type="collection"><year>2020</year></pub-date><pub-date pub-type="epub"><day>30</day><month>06</month><year>2020</year></pub-date><volume>13</volume><issue>2</issue><fpage>6</fpage><lpage>13</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Моргунова Е.М., 2020</copyright-statement><copyright-year>2020</copyright-year><copyright-holder xml:lang="ru">Моргунова Е.М.</copyright-holder><copyright-holder xml:lang="en">Morgunova E.M.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://foodindustry.belal.by/jour/article/view/446">https://foodindustry.belal.by/jour/article/view/446</self-uri><abstract><p>В обзоре приведены основные принципы создания концепции персонифицированного питания и соответственно специализированной и обогащенной пищевой продукции нового поколения на основе современных знаний в геномике, метагеномике, протеомике, метаболомике, клеточной биологии. Для успешной реализации этого направления необходима разработка концептуальных подходов создания, продвижения и оценки конкурентного потенциала умного функционального продовольствия.</p></abstract><trans-abstract xml:lang="en"><p>The review outlines the basic principles of the concept of personalized nutrition and, accordingly, specialized and enriched food products of the new generation based on modern knowledge in genomics, proteomic, nutrimmetabolic. To succeed, this area requires the development of conceptual approaches to the creation, promotion and evaluation of the competitive potential of smart functional food.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>персонифицированное питание</kwd><kwd>геном</kwd><kwd>эпигенетические модификации</kwd><kwd>метелирование ДНК</kwd><kwd>гистоновые модификации</kwd><kwd>экспрессия генов</kwd><kwd>транскрипционные факторы</kwd></kwd-group><kwd-group xml:lang="en"><kwd>personalized food</kwd><kwd>genome</kwd><kwd>epigenetic modifications</kwd><kwd>DNA testing</kwd><kwd>histon modifications</kwd><kwd>gene expression</kwd><kwd>transcription factors</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Neeha, V.S. Nutrigenomics research: a review / V.S Neeha, P. Kinth // J. of Food Science a. 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