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STUDYING OF THE CONSUMER PREFERENCES OF CHOCOLATE BY QUESTIONING OF RESIDENTS OF THE REPUBLIC OF BELARUS

Abstract

In the article cited results of questioning of the Belarusian residents about consumer preferences of chocolate. The priority factors affecting the chocolate consumer are established. The recommendations about improvement of the assortment of chocolate in Belarus are given.

About the Authors

S. E. Tamashevich
РУП «Научно-практический центр Национальной академии наук Беларуси по продовольствию»
Belarus


I. I. Kandratava
ОАО «Минск Кристалл»
Belarus


N. D. Bakhar
Учреждение образования «Белорусский государственный экономический университет»
Belarus


Review

For citations:


Tamashevich S.E., Kandratava I.I., Bakhar N.D. STUDYING OF THE CONSUMER PREFERENCES OF CHOCOLATE BY QUESTIONING OF RESIDENTS OF THE REPUBLIC OF BELARUS. Food Industry: Science and Technology. 2016;(2):90-96. (In Russ.)

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ISSN 2073-4794 (Print)